H.R. 10905

Bans personalized and facial-recognition pricing at large food stores

Prohibits large retail food stores and their online platforms from using individualized pricing, dynamic pricing, or facial recognition technology to set prices.

  • Applies to large retail food stores and their online platforms
  • Bans prices set for an individual shopper
  • Bans prices that change dynamically
  • Bans using facial recognition technology to set prices

In committee

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