S. 4668
Sets national rules for college athletes' endorsement deals
Sets rules for college athletes' name, image and likeness deals, makes the cap on schools sharing revenue with players permanent, and lets schools sell TV rights as a group.
- Schools and the NCAA can't block athletes' endorsement deals; deals over $600 must be reported
- Athletes get one transfer without losing eligibility; agents must register and fees are capped at 5%
- Schools earning $80M+ from sports must keep scholarships and roster spots for other sports at 2024-25 levels
- Conferences can team up to sell sports TV rights if 75% of top football schools join
Cleared committee · Awaiting a floor vote